Minimalistic and understated elements reflecting the humble spirit of Japanese culture, intersect soothingly to combine the idea of modernity & simplicity in the new Brother Café, creating the right spot to bring people together while promoting a great sense of bonding and adaptability for a team that manages a lot of remote working post-Covid.
Elements of geometry translated into physical forms of displays leading to the creation of the right platform for strong presence of branding thru showcasing of the latest products successfully. Part of the display idea also included the tailoring room to be fully visible by the customers being hosted for a pleasing customer experience.